professional writing

How Shall We Write So We Are Professional Sommelier Writers?


What is the solution? I like my material to be presentation quality which is easy. I just have to proofread before publishing and minor changes. The trouble is I have so little time. I have too little time. I can barely type up something of value while I eat breakfast or ride the train and proofreading delays the entire process to indefinite. I have always agreed with the feedback that I am a “vicious writer” and try to avoid that. A vicious writer knows too much about audience and how people read, think and follow thought. He can write so knocks the reader off one’s seat everytime. All it takes is reading first draft slowly and fixing a little so there are no breaks in the vicious line of thought. Sometimes leaving draft for later makes for a better entire rewrite that is vicious rather than ambiguous. And what is the benefit of writing for audience whom need to try extremely hard to come up with something that creates an exchange? Writing at the level of the reader achieves such an exchange and that is best achieved by first drafts in my case. They are more humane! And now once again I have another objective. My blogs also represent professional level work. After a week I finally was able to grasp the idea presented by Wine Advice that some sommeliers write and achieve professional contribution rather than traditional duties of the trade! And it was added to that later how about doing more of that while doing the traditional stuff? How do I do that? Same way I did my photography. A Flickr handpick of under 200 from some 3000 uploaded says more about my signature style than all the blog posts I wrote on photography. I think I do what I did with an older blog. I write and post what I write but change some posts to private later. In time, what is left are posts that meet selection criteria. I won’t censor old posts beyond what is now. In time, I hope my wine writing parallel my photography in saying a great deal about us and our philosophy rather than a river of blog posts that may have good content but…. We see if this works. 4 Jan 2014 9:06 am Lake Merritt, California

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